Georgi Malchev has over 10 years experience in strategic marketing, business development and marketing - starting from the inception of the idea, through planning and execution, to running as a service, business line, brand and company. Throughout the years Georgi has been business consultant, manager, COO and board member to services and production companies. Georgi is partner and business development director at ilyan.com - a digital marketing agency. For the last 12 months the agency has created and executed digital campaigns for Danone, Kraft Foods Bulgaria, Zagorka, Henkel Bulgaria, Intersnacks Bulgaria, Maxxium etc. Georgi holds an MBA from AUBG. He teaches advertising, business communications and negotiations classes. He is a mentor at Eleven and Launchub - private equity funds for acceleration of start-ups.