Retail In Detail 2009
The time of global financial crisis is a time of abrupt change in the economic and business environment. Some can lose it all, while others might rebound. Such conditions call for accurate information, flexibility and fast, but smart responses.
In the troubled economic environment, the fast-moving consumer goods (FMCG) business faces new challenges. There are new pressing issues on the agenda for both producers and retailers around the world, such as the variation in consumer demand and the need for optimization of quality versus price.
Close attention should be paid to competition, food safety, positioning tactics and supply chain management.
These issues are the focus at the fourth conference Retail in Detail, which will take place in November.
While we initially came up with the idea and the central topic of the conference,
the recession was still hard to evaluate from the Bulgarian perspective.
However, there are now certain factors indicating the impact of the global downturn on
Bulgarian trade and the fact that we are all susceptible to some extent.
That is why we want to talk about change.
The professional guest speakers we invited will present their outlook on the international experience, as well as some smart business moves and expectations for the months ahead and for the post-crisis period.
Boriana Buchvarova, Editor-in-Chief Regal magazine
